October 20, 2023
Greentube, a popular NOVOMATIC Digital Gaming and Entertainment branch, has expanded its market share in Ontario, Canada. This was after the company inked a milestone deal with Betway, one of the leading mobile casino brands in the relatively new iGaming market.
Following this partnership, players from Canada will access the provider's wide selection of content. The deal includes timeless games like Lord of the Ocean, Book of Ra Deluxe, and Sizzling Hot Deluxe.
There will also be a ton of modern video slots with exciting features and mechanics available to Canadian players online. These include:
According to the software developer, these games will be integrated into the mobile casino using the iForium aggregation technology. The partnership is part of Greentube's long-term vision to expand its presence in Ontario, Canada.
Since receiving a supplier license from the Alcohol and Gaming Commission of Ontario (AGCO) in 2022, Ontario has remained a significant market for Greentube. This came after several launches in Manitoba, British Columbia, and Quebec.
This is the second agreement that Greentube is signing in Canada's densely populated province after inking a similar one with Mobinc earlier this month. In December last year, Greentube sealed a deal with Entain to launch its games on the operator's leading casino brands in Ontario.
Jordan Wall, Sales & Key Account Manager at Greentube, commented:
"Greentube has a fantastic long-standing partnership with Betway and together we have achieved fantastic things in established and emerging markets worldwide. We're excited for our continued mutual growth across North America."
Joachim Bjerg, Head of Marketing for Betway in Ontario, added:
"It's great for the Betway brand and Greentube, a leading provider of classic gaming content, to partner up in Ontario. Our market data shows that our customers really enjoy playing fun and innovative casino games, so adding premium content like Greentube's will continue to help Betway thrive in the province."
Emily "MobiMaven" Patel is the UK's rising star in the mobile casino writing arena. Fusing her tech acumen with a sharp wit, she brings the world of mobile gaming to readers' fingertips, ensuring every tap leads to top-tier content.